Single Page
For a single small centre, school or class
$249a month +GST
Then $89 a month +GST after 12 months
- One long, fast page
- Edits when you need them
Year one: $2,988 +GST
For independent centres, schools and kids’ activities in Australia
Education and care website design, one kind of business at a time.
A childcare centre, a driving school and a swim school don’t need the same homepage. Families arrive with different questions, and the rules on what each can say are set by different bodies. Send your web address and see yours rebuilt free in two business days.
Free. No card, no deposit. Pick your profession
Pick your kind of business.
Each page has a working homepage for a fictional business, and the reason behind every part of it.
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Early childhoodBefore and after school careBefore school, after school and holidays apart, each with its times and fee, and who can collect.
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Early childhoodChildcare and early learningRooms by age with the days that are free, the fee against the subsidy, and the daily basics families ask about.
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Kids’ activitiesDance studiosClasses by age and style, the pathway each one follows, and what the concert adds, all on the timetable.
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Schools and trainingDriving schoolsAuto or manual and the pick-up area before the calendar, lessons for learners and the people paying, and logbook credit explained.
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Schools and trainingIndependent schoolsThe steps from enquiry to first day, which year levels have room, and policies families can find.
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Kids’ activitiesKids’ sports and gymnasticsAge groups, what a term covers, the gear provided, and a trial before the term.
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Kids’ activitiesMartial artsThe belts as the path from first class, what grading involves and costs, and classes by age and rank.
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Kids’ activitiesMusic schoolsInstruments as the way in, the teacher for each, and what you need at home to practise.
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Early childhoodPreschools and kindergartensThe groups and their days, who can start, how to apply, and what families pay, said the way your state works.
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Kids’ activitiesSwim schoolsLevels by ability as well as age, an assessment route, and the pool itself explained.
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Schools and trainingTraining providers (RTOs)Courses found by workplace, each with its national code, what you walk out with, and the part done in person.
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Schools and trainingTutoring and coaching collegesWho will teach your child, matched by year and subject, and feedback that shows what they can now do.
Three steps. Only the last one costs anything.
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Day 0. Free
Send your address.
Your website or Google Business Profile, your email and mobile, and a few taps about what you want.
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Two business days later. Free
See your homepage rebuilt, with Joseph’s walkthrough.
The link stays live for 7 days.
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Within 7 days. From $249 a month +GST
Decide on the full site.
Say yes and we do the rest. Your first month is charged when you approve the design. Live within 14 days of sign-off, or that month back.
The advertising rules
The rules change from one kind of business to the next.
Childcare, family day care and outside school hours care work under the National Quality Framework, training providers under their registering body, and driving instructors under state licensing. Child safe standards and child screening are state and territory law and differ from one to the next. This is who sets the rules for each, and what they change on a homepage.
| Profession | Who sets the rules | What it changes on the site |
|---|---|---|
| Childcare and early learning | The NSW Early Learning Commission, under the National Quality Framework | No promised places, the fee explained before and after the subsidy without dated figures, and an NQS rating shown only as awarded. |
| Preschools and kindergartens | WA: registered under the School Education Act (elsewhere, usually the National Quality Framework) | No promised places, the age cut-off and hours stated your state’s way, and what families pay explained without dated figures. |
| Before and after school care | The NSW Early Learning Commission, under the National Quality Framework | Sessions, times and fees kept apart, no promised places, and the subsidy explained without dated figures. |
| Tutoring and coaching colleges | No tutor licence; consumer law, privacy and the Working with Children Check apply | No guaranteed results, qualifications stated as held, a Working with Children Check for every tutor, and prices as one total. |
| Training providers (RTOs) | ASQA in most states (Victoria and WA have their own regulators) | The RTO code or register link shown, course codes exactly as listed, nationally recognised training kept apart, and no guaranteed jobs. |
| Independent schools | Your state’s school registration body (in Queensland, the Non-State Schools Accreditation Board) | Only registered year levels advertised, an application never shown as a place, and child safety policies easy to find. |
| Driving schools | State instructor licensing (in NSW, a driving instructor licence from Transport for NSW) | Instructors licensed in their state, logbook credit never sold as driving time, and the misconduct line shown where the state asks. |
| Swim schools | No teacher licence; industry accreditation, child safe standards and screening apply | Teachers’ accreditation stated as held, no drown-proof promises, and lessons never sold as therapy or NDIS-funded. |
| Dance studios | No teacher licence; syllabus bodies, child safe standards and screening apply | Teachers’ credentials stated as held, concert costs spelled out, and no voucher acceptance implied. |
| Music schools | No teacher licence; child safe standards and screening apply | Teachers’ memberships and grades stated as held, lessons never sold as therapy or NDIS-funded, and prices as one total. |
| Martial arts | No instructor licence; consumer law, child safe standards and screening apply | Rank and coaching credentials kept apart, grading costs shown, and no “no contracts” claim where exit conditions apply. |
| Kids’ sports and gymnastics | No coaching licence; child safe standards and screening apply (in Queensland, a blue card) | Coaches’ screening stated in the state’s terms, one total price per term, and children’s photos only with permission. |
Childcare and early learning
- Who sets the rules
- The NSW Early Learning Commission, under the National Quality Framework
- What it changes on the site
- No promised places, the fee explained before and after the subsidy without dated figures, and an NQS rating shown only as awarded.
Preschools and kindergartens
- Who sets the rules
- WA: registered under the School Education Act (elsewhere, usually the National Quality Framework)
- What it changes on the site
- No promised places, the age cut-off and hours stated your state’s way, and what families pay explained without dated figures.
Before and after school care
- Who sets the rules
- The NSW Early Learning Commission, under the National Quality Framework
- What it changes on the site
- Sessions, times and fees kept apart, no promised places, and the subsidy explained without dated figures.
Tutoring and coaching colleges
- Who sets the rules
- No tutor licence; consumer law, privacy and the Working with Children Check apply
- What it changes on the site
- No guaranteed results, qualifications stated as held, a Working with Children Check for every tutor, and prices as one total.
Training providers (RTOs)
- Who sets the rules
- ASQA in most states (Victoria and WA have their own regulators)
- What it changes on the site
- The RTO code or register link shown, course codes exactly as listed, nationally recognised training kept apart, and no guaranteed jobs.
Independent schools
- Who sets the rules
- Your state’s school registration body (in Queensland, the Non-State Schools Accreditation Board)
- What it changes on the site
- Only registered year levels advertised, an application never shown as a place, and child safety policies easy to find.
Driving schools
- Who sets the rules
- State instructor licensing (in NSW, a driving instructor licence from Transport for NSW)
- What it changes on the site
- Instructors licensed in their state, logbook credit never sold as driving time, and the misconduct line shown where the state asks.
Swim schools
- Who sets the rules
- No teacher licence; industry accreditation, child safe standards and screening apply
- What it changes on the site
- Teachers’ accreditation stated as held, no drown-proof promises, and lessons never sold as therapy or NDIS-funded.
Dance studios
- Who sets the rules
- No teacher licence; syllabus bodies, child safe standards and screening apply
- What it changes on the site
- Teachers’ credentials stated as held, concert costs spelled out, and no voucher acceptance implied.
Music schools
- Who sets the rules
- No teacher licence; child safe standards and screening apply
- What it changes on the site
- Teachers’ memberships and grades stated as held, lessons never sold as therapy or NDIS-funded, and prices as one total.
Martial arts
- Who sets the rules
- No instructor licence; consumer law, child safe standards and screening apply
- What it changes on the site
- Rank and coaching credentials kept apart, grading costs shown, and no “no contracts” claim where exit conditions apply.
Kids’ sports and gymnastics
- Who sets the rules
- No coaching licence; child safe standards and screening apply (in Queensland, a blue card)
- What it changes on the site
- Coaches’ screening stated in the state’s terms, one total price per term, and children’s photos only with permission.
Every page is written with your kind of business’s rules in mind, and anything that needs your judgement is flagged for you to approve. You stay responsible for what your business advertises.
If you go ahead.
The rebuild is free. These are the plans for the finished site, and the price drops after 12 months.
Pricing, in FullRecommended
Full Site
For a business introducing its team, programs and enrolment
$349a month +GST
Then $109 a month +GST after 12 months
- Home, about, contact and up to five service pages
- Edits when you need them
Year one: $4,188 +GST
Full Site + Service Pages
For a business with more programs, ages or locations to explain
$449a month +GST
Then $129 a month +GST after 12 months
- Everything in Full Site
- Up to 15 service pages, chosen by you
- Next-business-day edits
Year one: $5,388 +GST
Yours to keep. Your domain and content are yours from day one. The design files and a static export of your site are yours at month 12, or as soon as the build is paid out. Terms, clause 13
More than one location? Email hello@bdog.com.au for a quote.
Marketing
Want more people finding you?
From$500a month +GST
Marketing for your business, quoted after a call with Joseph. Ad spend is separate, paid by you straight to Google or Meta.
Or email hello@bdog.com.au and he’ll call you.
What it can cover
- Local search: your Google Business Profile
- Search optimisation for your website
- AI search (GEO): being found in ChatGPT and Google’s AI Overviews
- Google Ads
- Meta ads, on Facebook and Instagram
- Blogs and content
What it can cover
- Local search: your Google Business Profile
- Search optimisation for your website
- AI search (GEO): being found in ChatGPT and Google’s AI Overviews
- Google Ads
- Meta ads, on Facebook and Instagram
- Blogs and content
Your marketing dashboard, free
All your tracking in one place: Google Analytics, Search Console, Google Ads, Meta, your Google Business Profile and counted calls, once you give us access.
Month to month, with 30 days’ notice to stop. We tell you what we’d do and what it costs before anything starts.
Questions.
The ones centres ask before they send their address.
Something else? Call Joseph on 0452 424 845.
My kind of business isn’t on the list. Can you still help?
If you run an independent centre, school or kids’ activity in Australia, probably. Choose “Another kind of centre” in the request and say what you do. Joseph checks the rules for your kind of business before he starts.
Is every site the same template in a different colour?
No. Each example was designed for its kind of business: what sits on the first screen, which sections follow and in what order come from what those families look for. Your rebuild starts from your own business, not from the example.
Can the site show photos of the children?
Only with permission, and only the way your service’s own image policy allows. In services under the National Quality Framework, staff can’t use personal phones to take, store or share images of children, so photos come from service devices. We build the site so it works well with few photos of children, or none.
How do you show fees when a subsidy or a voucher pays part?
Plainly, and without figures that go stale. A childcare page explains the Child Care Subsidy as a subsidy paid through the service, with a gap the family pays, and never as a promised place. Every price is the total up front, including any compulsory kit or registration charge.
Do you mention child safety on the site?
Yes, in your state’s own terms. Child safe standards and child screening differ by state, so the page names the right check, like a Working with Children Check or a Blue Card, and explains how your service keeps children safe without claiming an accreditation you don’t hold.
Do you work with businesses outside Sydney?
Yes. bdog works with businesses across Australia. You send your address, watch the walkthrough video, and talk it through with Joseph.
Your homepage, rebuilt free in two business days.
Send your address and see it in two business days.
No card, no deposit. Questions? Call 0452 424 845.
