For independent childcare centres in Australia

Your childcare centre homepage, rebuilt free in two business days.

Send us your web address. We rebuild your current homepage, and Joseph records a two-minute video walking you through every change. Watch it when it suits you, then decide.

Free. No card, no deposit. See the thinking

Three steps. Only the last one costs anything.

  1. Day 0. Free

    Send your address.

    Your website or Google Business Profile, your email and mobile, and a few taps about what you want.

  2. Two business days later. Free

    See your homepage rebuilt, with Joseph’s walkthrough.

    The link stays live for 7 days.

  3. Within 7 days. From $249 a month +GST

    Decide on the full site.

    Say yes and we do the rest. Your first month is charged when you approve the design. Live within 14 days of sign-off, or that month back.

What we look at for a childcare centre.

The details are different for every profession.

Why it’s free

It’s the quickest way for you to judge our work, and it’s the first step of building your site anyway. If you go ahead, the rebuild becomes your homepage.

  • Rooms by age

    Babies, toddlers and preschool, each with its own route.

  • Which days are free

    Availability by room and day, not a generic waitlist.

  • The fee and the subsidy

    The daily fee, the subsidy and the gap, explained.

  • The daily basics

    Meals, naps, nappies, allergies and who can collect.

  • Tours and enrolment

    What a tour is, and that a waitlist isn’t a place.

A site that shows families which days are free in which room.

Scroll to watch a homepage rebuilt, then see why each piece is where it is.

An illustrative before. The practice is fictional.Pebble Lantern Early Learning is a fictional practice. Open the Live Example (opens in a new tab)

  1. A stock theme with the business’s name on it.

    • The first screen is a stock photo and the word Welcome.
    • Booking is somewhere inside the menu.
    • The phone number and the hours are at the very bottom of the page.
  2. The same business, rebuilt.

    What was worth keeping is kept. Everything else is rebuilt around it.

  3. The rooms by age are the doors.

    • Each room shows its age group.
    • The days with a place right now are marked.
    • Each room opens its own enquiry.
  4. What the family actually pays.

    • The daily fee is shown for each room.
    • How the Child Care Subsidy brings it down is explained, with no figures that date.
    • Services Australia decides the subsidy, and the page says so.
  5. Meals, naps, nappies, allergies.

    • What’s provided each day is listed.
    • Allergies and medical needs have their own part.
    • Who can collect a child is explained.
  6. A tour isn’t a place.

    • Booking a tour is one step.
    • The waitlist is explained honestly.
    • Nobody is promised a place.
  7. What the program looks like.

    • The program is described for each age.
    • The preschool program is explained for the year before school.
    • No academic guarantees.
  8. Educators, named.

    • The centre director and room leaders are named.
    • Qualifications are stated as held.
    • Child safe practices are explained.

Written inside the rules childcare centres work under. Every site explains the fee and the subsidy without promising an amount or a place, shows an NQS rating only as it was awarded, keeps photos of children within the centre’s own policy on images, and makes no claim it can’t back up.

Open the Live Example (opens in a new tab)Read the Advertising Guides

If you go ahead.

The rebuild is free. These are the plans for the finished site, and the price drops after 12 months.

Pricing, in Full

Single Page

For a single small centre

$249a month +GST

Then $89 a month +GST after 12 months

  • One long, fast page
  • Edits when you need them

Year one: $2,988 +GST

Full Site + Service Pages

For a centre with room, program and enrolment pages to explain

$449a month +GST

Then $129 a month +GST after 12 months

  • Everything in Full Site
  • Up to 15 service pages, chosen by you
  • Next-business-day edits

Year one: $5,388 +GST

Yours to keep. Your domain and content are yours from day one. The design files and a static export of your site are yours at month 12, or as soon as the build is paid out. Terms, clause 13

More than one location? Email hello@bdog.com.au for a quote.

Marketing

Want more people finding you?

From$500a month +GST

Marketing for your business, quoted after a call with Joseph. Ad spend is separate, paid by you straight to Google or Meta.

Or email hello@bdog.com.au and he’ll call you.

What it can cover

  • Local search: your Google Business Profile
  • Search optimisation for your website
  • AI search (GEO): being found in ChatGPT and Google’s AI Overviews
  • Google Ads
  • Meta ads, on Facebook and Instagram
  • Blogs and content
What it can cover
  • Local search: your Google Business Profile
  • Search optimisation for your website
  • AI search (GEO): being found in ChatGPT and Google’s AI Overviews
  • Google Ads
  • Meta ads, on Facebook and Instagram
  • Blogs and content

Your marketing dashboard, free

All your tracking in one place: Google Analytics, Search Console, Google Ads, Meta, your Google Business Profile and counted calls, once you give us access.

Month to month, with 30 days’ notice to stop. We tell you what we’d do and what it costs before anything starts.

The fine print, up front.

Five promises, in writing, before you decide anything.

  1. Live within 14 days of sign-off, or your first month back.

  2. Nothing to pay until you’ve approved your design.

  3. Your old site stays up for 30 days after. Switch back for any reason and your website fees are refunded in full.

  4. Leave any time on 14 days’ notice, paying only the build instalments left.

  5. Your domain, content and photos are yours from day one.

Joseph AlzeinFounder, bdog

Read the Full Terms

Switching in

You forward two or three logins: your domain, your current host, and your booking or enquiry system if you use one. We move the content, connect that system, set up redirects so Google keeps sending people to the right pages, and put it live. Your part is under an hour, total.

Switching back

Your old site stays where it is for 30 days after the new one goes live. If you’d rather have it back, for any reason, tell us and we point your domain at it the same day. You’re refunded in full and the care plan stops.

The advertising rules

Written inside the rules childcare centres work under.

Childcare centres are approved under the National Quality Framework and regulated by their state, in NSW by the NSW Early Learning Commission. The Child Care Subsidy is worked out by Services Australia, not the centre.

Read the Advertising Guides

  • No promised places

    A tour or a waitlist isn’t a place, and the page says so.

  • The subsidy, explained

    Worked out by Services Australia, paid through the centre, with the gap left to the family.

  • Ratings as awarded

    An NQS rating shown only as it was given.

  • Children’s photos, with permission

    Under the centre’s own policy on images.

You stay responsible for what your centre advertises, and we make it easier to get right.

Questions.

The ones centres ask before they send their address.

Something else? Call Joseph on 0452 424 845.

All Questions, Answered

The free rebuild

Why is it free?

It’s the fastest way for you to judge our work without committing to anything, and it’s step one of your site if you go ahead. The rebuild becomes your homepage.

Is it just a template?

No. It’s built from your practice’s own services, team, hours and booking setup, on a structure designed for childcare centres. Joseph reviews every decision before it reaches you, and the video explains each one.

Do I have to talk to anyone?

No. You get the rebuild and the video by email and watch in your own time. If you’d rather talk, Joseph’s number is at the bottom of the page.

What happens to the rebuild if I say no?

Nothing. Keep the ideas and use them however you like. The preview link closes after 7 days, and we don’t publish it or show it to anyone without your permission.

We already have a web developer. Does that matter?

Not for the rebuild. You can use it to see what’s possible before deciding who builds it. If you go ahead with us, we handle the move and your developer doesn’t need to be involved.

Going ahead

Will it work with our childcare software?

Tour bookings and enquiries go where your centre already works, such as Xplor or OWNA, or to your inbox, and existing families get a link to your parent app. Nothing about a child is collected on the public site beyond what an enquiry needs. We confirm how yours connects before you approve your design.

How much work is this for me?

Send your address, watch a two-minute video, say yes or no. If yes, forward the logins we ask for. We do the rest, including talking to your current host or booking provider if something needs untangling.

What happens to my current site?

Nothing, for 30 days. It stays live on its existing host so it’s there if you want it back. After that you can cancel the old hosting, or we’ll do it with you.

Will I lose my Google rankings?

We map every page on your old site to the right page on the new one before we switch, so links and search results keep landing somewhere sensible. Rankings move for all sorts of reasons, but a redirect map is what stops a move from being one of them.

What if I don’t like it once it’s live?

Say so within 30 days. We point your domain back at your old site, refund your website fees in full, and stop the care plan. No form, no reason required.

What’s the catch with the 12 months?

The first year pays off the build in monthly instalments, so there’s no large upfront cost. After 12 months the price drops to the care rate. If you leave early, you pay out the build that remains, and we hand over your content and design files.

Who owns the site?

Your domain, content and photos are yours from the start. The site runs on our platform, which is how it stays fast, secure and looked after. Once the build is paid off, at month 12 or up front, we’ll export everything whenever you ask.

Your childcare centre homepage, rebuilt free in two business days.

Send your address and see it in two business days.

No card, no deposit. Questions? Call 0452 424 845.

The Two-Day Homepage Rebuild

Send your web address. Within two business days, Joseph rebuilds your homepage and walks you through it in a two-minute video. For Australian practices only.

Question 1 of 6

Free. No card, no deposit.