For independent chiropractic and osteopathic practices in Australia

Your chiro or osteo homepage, rebuilt free in two business days.

Send us your web address. We rebuild your current homepage, and Joseph records a two-minute video walking you through every change. Watch it when it suits you, then decide.

Free. No card, no deposit, no sales call. See the thinking

An assessment, not a treatment. The button promises a first look. It does not promise an outcome.

Wired into the systems practices like yours already run

All Integrations

Three steps. Only the last one costs anything.

Your practice’s web address

Day 0. Free

Send your address.

Your website or Google Business Profile, plus your email.
Two business days later. Free

See your homepage rebuilt, with Joseph’s walkthrough.

The link stays live for 14 days.
Only if you go ahead. From $249 a month

Decide on the full site.

Say yes and we do the rest. Your first month is charged when you approve the design. Live within 14 days of sign-off, or that month back.

What we look at for a chiro and osteo practice.

The details are different for every profession.

Why it’s free

It’s the quickest way for you to judge our work, and it’s the first step of building your site anyway. If you go ahead, the rebuild becomes your homepage.

The first visit
What happens at a first visit, and what a course of care usually involves.
Conditions
Conditions described within what your profession can advertise.
Practitioner titles
Practitioner titles written the way the Board asks, including “Dr” with the profession named.
Care plans
Care plans with their terms stated.
Online booking
Book online going straight into the diary you already run.

A site that explains before it asks.

Scroll to watch a homepage rebuilt, then see why each piece is where it is.

An illustrative before. The practice is fictional.Willoughby Road Chiropractic is a fictional practice. Open the Live Example (opens in a new tab)

Before

A site-builder page, with a pop-up on top.
- A mailing list pop-up covers the page before anyone has read it.
- Booking is somewhere under More.
- The phone number and the hours are at the bottom, as plain text.
Two business days later

The same practice, rebuilt.

What was worth keeping is kept. Everything else is rebuilt around it.
The booking route

One clear way to book, named as the appointment it actually is.
- Calling is already handled by the header and the sticky bar, so the hero carries one action.
- “Book an initial assessment” tells a new patient which appointment to choose, without decoding a list.
- Full width and inside the thumb zone, and it leads into your existing booking route.
Titles you can check

Proof a visitor can go and check for themselves.
- Ahpra registration, years at the address, association membership and on-the-spot claiming.
- The registration numbers repeat in the footer, so a sceptical reader can verify them.
- Being handed the means to check works better than being asked to take it on trust.
Conditions, within the rules

Your services, framed so they can be published.
- The heading is “what we can help you manage”, so every entry under it inherits that framing.
- Musculoskeletal presentations only. The claims that generate breaches are simply absent.
- The lead line offers to say honestly when the practice isn’t the right place, which is a reason to trust the rest.
The first visit, explained

Your first appointment, explained before anyone books it.
- History and assessment first. Step one ends with “no treatment yet”.
- Options are explained, including the low-force techniques, before anything is done.
- A referral out is named as a possible outcome. Fewer surprises at the desk, and fewer nervous no-shows.
Fees and care plans

Published prices, so the people who ring are ready to book.
- A number reads as more trustworthy than “affordable”, which is also a vague claim.
- Claiming, Medicare-referred care and third-party funding each answer a different worry.
- The Medicare figure is deliberately approximate, because the exact one is indexed every July.
Your practitioners

Your people become a reason to choose the practice.
- Every name reads “Dr [Name] (Chiropractor)”, including inside the booking sheet.
- Degrees, universities and registration numbers are shown, because they matter to a sceptical reader.
- Who they’ll see, how that person works, what they can verify. Your team, not generic chiropractic copy.

Built to Ahpra’s advertising rules. Chiropractic advertising is audited more closely than most, so every site is built with that in mind: no patient testimonials, conditions described within what the Board allows, “Dr” always paired with your profession, and care plans with their terms stated.

Open the Live Example (opens in a new tab)Read the Advertising Guides

If you go ahead.

The rebuild is free. These are the plans for the finished site, and the price drops after 12 months.

Pricing, in Full

Single Page

For a solo chiropractor or new practice

$249a month

Then $89 a month after 12 months

One considered page
2 edits a month

Year one: $2,988 + GST

Most clinics choose this

Full Site

For an established chiropractic practice

$349a month

Then $109 a month after 12 months

Home, about, contact and three service pages
3 edits a month

Year one: $4,188 + GST

Full Site + Search Pages

For a broader service offering

$449a month

Then $129 a month after 12 months

Everything in Full Site
Up to 10 treatment pages, chosen by you
4 edits a month, with priority turnaround

Year one: $5,388 + GST

Every plan is wired into your booking system, with hosting, security, backups, call tracking and a performance dashboard. Prices exclude GST.

The fine print, up front.

Five promises, in writing, before you decide anything.

Live within 14 days of sign-off, or your first month back.
Nothing to pay until you’ve approved your design.
Your old site stays up for 30 days after. Switch back for any reason and your website fees are refunded in full.
A 12-month term, then the care rate. Leave early by paying out the remaining build.
Your domain, content and photos are yours from day one.

Joseph AlzeinFounder, bdog

Read the Full Terms

Switching in

You forward two or three logins: your domain, your booking system, and your current host if you have one. We move the content, wire the booking system, set up redirects so Google keeps sending people to the right pages, and put it live. Your part is under an hour, total.

Switching back

Your old site stays where it is for 30 days after the new one goes live. If you’d rather have it back, for any reason, tell us and we point your domain at it the same day. You’re refunded in full and the care plan stops.

The advertising rules

Built to Ahpra’s advertising rules.

Chiropractic advertising is audited more closely than most, so every site is built with that in mind.

Read the Advertising Guides

No patient testimonials
Your Google rating can go on the site. Reviews that describe treatment stay on Google.
Conditions described within what the Board allows
“Dr” always paired with your profession
Care plans with their terms stated

You approve everything before it goes live and stay responsible for what your practice advertises.

Questions.

The ones clinics ask before they send their address.

Something else? Call Joseph on 0452 424 845.

All Questions, Answered

The free rebuild

Why is it free?

It’s the fastest way for you to judge our work without committing to anything, and it’s step one of your site if you go ahead. The rebuild becomes your homepage.

Is it just a template?

No. It’s built from your practice’s own services, team, hours and booking setup, on a structure we’ve tested for chiro and osteo practices. Joseph reviews every decision before it reaches you, and the video explains each one.

Do I have to talk to anyone?

No. You get the rebuild and the video by email and watch in your own time. If you’d rather talk, Joseph’s number is at the bottom of the page.

What happens to the rebuild if I say no?

Nothing. Keep the ideas and use them however you like. The preview link closes after 14 days, and we don’t publish it or show it to anyone without your permission.

We already have a web developer. Does that matter?

Not for the rebuild. Plenty of practices use it to see what’s possible before deciding who builds it. If you go ahead with us, we handle the move and your developer doesn’t need to be involved.

Going ahead

Will it work with our booking system?

Yes. We wire your booking into Cliniko, Nookal, Halaxy, Zanda, coreplus, PracSuite or Splose. We confirm the setup before you approve the build.

How much work is this for me?

Send your address, watch a two-minute video, say yes or no. If yes, forward the logins we ask for. We do the rest, including talking to your current host or booking provider if something needs untangling.

What happens to my current site?

Nothing, for 30 days. It stays live on its existing host so it’s there if you want it back. After that you can cancel the old hosting, or we’ll do it with you.

Will I lose my Google rankings?

We map every page on your old site to the right page on the new one before we switch, so links and search results keep landing somewhere sensible. Rankings move for all sorts of reasons, but a redirect map is what stops a move from being one of them.

What if I don’t like it once it’s live?

Say so within 30 days. We point your domain back at your old site, refund your website fees in full, and stop the care plan. No form, no reason required.

What’s the catch with the 12 months?

The first year pays off the build in monthly instalments, so there’s no large upfront cost. After 12 months the price drops to the care rate. If you leave early, you pay out the build that remains, and we hand over your content and design files.

Who owns the site?

Your domain, content and photos are yours from the start. The site runs on our platform, which is how it stays fast, secure and looked after. After month 12 we’ll export everything whenever you ask.