For independent law firms in Australia

Your law firm homepage, rebuilt free in two business days.

Send us your web address. We rebuild your current homepage, and Joseph records a two-minute video walking you through every change. Watch it when it suits you, then decide.

Free. No card, no deposit. See the thinking

Three steps. Only the last one costs anything.

  1. Day 0. Free

    Send your address.

    Your website or Google Business Profile, your email and mobile, and a few taps about what you want.

  2. Two business days later. Free

    See your homepage rebuilt, with Joseph’s walkthrough.

    The link stays live for 7 days.

  3. Within 7 days. From $249 a month +GST

    Decide on the full site.

    Say yes and we do the rest. Your first month is charged when you approve the design. Live within 14 days of sign-off, or that month back.

What we look at for a law firm.

The details are different for every profession.

Why it’s free

It’s the quickest way for you to judge our work, and it’s the first step of building your site anyway. If you go ahead, the rebuild becomes your homepage.

  • Problems, not practice areas

    A home, a will, an unpaid invoice: routes people recognise.

  • The first appointment

    How long it runs, the fee including GST, and who you see.

  • An enquiry isn’t acceptance

    The conflict check first, then scope and costs in writing.

  • Who will act

    Named lawyers, with accreditation only where it’s held.

  • Anything with a date on it

    Deadlines go to a person on the phone, not a form.

A site that starts with the problem, not the area of law.

Scroll to watch a homepage rebuilt, then see why each piece is where it is.

An illustrative before. The practice is fictional.Ellery Bracken Legal is a fictional practice. Open the Live Example (opens in a new tab)

  1. A stock theme with the business’s name on it.

    • The first screen is a stock photo and the word Welcome.
    • Booking is somewhere inside the menu.
    • The phone number and the hours are at the very bottom of the page.
  2. The same business, rebuilt.

    What was worth keeping is kept. Everything else is rebuilt around it.

  3. Legal words, defined as problems.

    • Each door is a legal word followed by what it means for you.
    • People find their problem without knowing the area of law.
    • Definitions recur wherever a legal term appears.
  4. Thirty minutes, one price, and what you leave with.

    • The length, the fee including GST and who you meet are stated.
    • Phone, video and in-person are all offered.
    • What you leave with is spelled out.
  5. Conflict check, scope and costs, then work.

    • How a matter starts is shown as a short sequence.
    • The page says the firm confirms it can act before anything else.
    • Costs are put in writing before work begins.
  6. Fixed where the job is defined, quoted where it isn’t.

    • Fixed-fee work says exactly what it covers.
    • Outside costs like searches are shown apart.
    • Disputes and bigger matters get a written estimate.
  7. A phone route for anything with a date on it.

    • Served papers and contract deadlines go to the phone, not a form.
    • Reception hours are stated plainly.
    • The page says a web enquiry doesn’t protect a deadline.
  8. Named lawyers, with a register link.

    • Each lawyer is named with their role.
    • A link to the public register sits beside the bios.
    • No “specialist” unless it’s conferred.

Written inside the rules lawyers advertise under. Every site is written without outcome promises, with “accredited specialist” used only where it has been conferred on the solicitor named, and with fees shown as a single total including GST.

Open the Live Example (opens in a new tab)Read the Advertising Guides

If you go ahead.

The rebuild is free. These are the plans for the finished site, and the price drops after 12 months.

Pricing, in Full

Single Page

For a sole practitioner

$249a month +GST

Then $89 a month +GST after 12 months

  • One long, fast page
  • Edits when you need them

Year one: $2,988 +GST

Full Site + Service Pages

For a firm with property, wills, business and dispute pages to explain

$449a month +GST

Then $129 a month +GST after 12 months

  • Everything in Full Site
  • Up to 15 service pages, chosen by you
  • Next-business-day edits

Year one: $5,388 +GST

Yours to keep. Your domain and content are yours from day one. The design files and a static export of your site are yours at month 12, or as soon as the build is paid out. Terms, clause 13

More than one location? Email hello@bdog.com.au for a quote.

Marketing

Want more people finding you?

From$500a month +GST

Marketing for your business, quoted after a call with Joseph. Ad spend is separate, paid by you straight to Google or Meta.

Or email hello@bdog.com.au and he’ll call you.

What it can cover

  • Local search: your Google Business Profile
  • Search optimisation for your website
  • AI search (GEO): being found in ChatGPT and Google’s AI Overviews
  • Google Ads
  • Meta ads, on Facebook and Instagram
  • Blogs and content
What it can cover
  • Local search: your Google Business Profile
  • Search optimisation for your website
  • AI search (GEO): being found in ChatGPT and Google’s AI Overviews
  • Google Ads
  • Meta ads, on Facebook and Instagram
  • Blogs and content

Your marketing dashboard, free

All your tracking in one place: Google Analytics, Search Console, Google Ads, Meta, your Google Business Profile and counted calls, once you give us access.

Month to month, with 30 days’ notice to stop. We tell you what we’d do and what it costs before anything starts.

The fine print, up front.

Five promises, in writing, before you decide anything.

  1. Live within 14 days of sign-off, or your first month back.

  2. Nothing to pay until you’ve approved your design.

  3. Your old site stays up for 30 days after. Switch back for any reason and your website fees are refunded in full.

  4. Leave any time on 14 days’ notice, paying only the build instalments left.

  5. Your domain, content and photos are yours from day one.

Joseph AlzeinFounder, bdog

Read the Full Terms

Switching in

You forward two or three logins: your domain, your current host, and your booking or enquiry system if you use one. We move the content, connect that system, set up redirects so Google keeps sending people to the right pages, and put it live. Your part is under an hour, total.

Switching back

Your old site stays where it is for 30 days after the new one goes live. If you’d rather have it back, for any reason, tell us and we point your domain at it the same day. You’re refunded in full and the care plan stops.

The advertising rules

Written inside the rules lawyers advertise under.

Solicitors’ advertising answers to the conduct rules and the Australian Consumer Law, and lawyer and solicitor are protected titles.

Read the Advertising Guides

  • Nothing that promises an outcome

    No win rates, no “whatever it takes”, no guaranteed results.

  • “Accredited specialist” only where it’s held

    And only for the solicitor who holds it, never the whole firm.

  • Fees as one total, including GST

    Searches, registration and other outside costs shown apart.

  • An enquiry isn’t acceptance

    The conflict check comes first, and the page says so.

You stay responsible for what your firm advertises, and we make it easier to get right.

Questions.

The ones firms ask before they send their address.

Something else? Call Joseph on 0452 424 845.

All Questions, Answered

The free rebuild

Why is it free?

It’s the fastest way for you to judge our work without committing to anything, and it’s step one of your site if you go ahead. The rebuild becomes your homepage.

Is it just a template?

No. It’s built from your practice’s own services, team, hours and booking setup, on a structure designed for law firms. Joseph reviews every decision before it reaches you, and the video explains each one.

Do I have to talk to anyone?

No. You get the rebuild and the video by email and watch in your own time. If you’d rather talk, Joseph’s number is at the bottom of the page.

What happens to the rebuild if I say no?

Nothing. Keep the ideas and use them however you like. The preview link closes after 7 days, and we don’t publish it or show it to anyone without your permission.

We already have a web developer. Does that matter?

Not for the rebuild. You can use it to see what’s possible before deciding who builds it. If you go ahead with us, we handle the move and your developer doesn’t need to be involved.

Going ahead

Will it work with our practice management system?

Enquiries go where your firm already works: into LEAP, Smokeball or Actionstep where your setup accepts web enquiries, or to your inbox. Nothing sensitive is collected on the site itself. We confirm how yours connects before you approve your design.

How much work is this for me?

Send your address, watch a two-minute video, say yes or no. If yes, forward the logins we ask for. We do the rest, including talking to your current host or booking provider if something needs untangling.

What happens to my current site?

Nothing, for 30 days. It stays live on its existing host so it’s there if you want it back. After that you can cancel the old hosting, or we’ll do it with you.

Will I lose my Google rankings?

We map every page on your old site to the right page on the new one before we switch, so links and search results keep landing somewhere sensible. Rankings move for all sorts of reasons, but a redirect map is what stops a move from being one of them.

What if I don’t like it once it’s live?

Say so within 30 days. We point your domain back at your old site, refund your website fees in full, and stop the care plan. No form, no reason required.

What’s the catch with the 12 months?

The first year pays off the build in monthly instalments, so there’s no large upfront cost. After 12 months the price drops to the care rate. If you leave early, you pay out the build that remains, and we hand over your content and design files.

Who owns the site?

Your domain, content and photos are yours from the start. The site runs on our platform, which is how it stays fast, secure and looked after. Once the build is paid off, at month 12 or up front, we’ll export everything whenever you ask.

Your law firm homepage, rebuilt free in two business days.

Send your address and see it in two business days.

No card, no deposit. Questions? Call 0452 424 845.

The Two-Day Homepage Rebuild

Send your web address. Within two business days, Joseph rebuilds your homepage and walks you through it in a two-minute video. For Australian practices only.

Question 1 of 6

Free. No card, no deposit.