For independent podiatry practices in Australia

Your podiatry homepage, rebuilt free in two business days.

Send us your web address. We rebuild your current homepage, and Joseph records a two-minute video walking you through every change. Watch it when it suits you, then decide.

Free. No card, no deposit, no sales call. See the thinking

Start with what hurts. Five tiles sort people by problem before they meet a button.

Wired into the systems practices like yours already run

All Integrations

Three steps. Only the last one costs anything.

Your practice’s web address

Day 0. Free

Send your address.

Your website or Google Business Profile, plus your email.
Two business days later. Free

See your homepage rebuilt, with Joseph’s walkthrough.

The link stays live for 14 days.
Only if you go ahead. From $249 a month

Decide on the full site.

Say yes and we do the rest. Your first month is charged when you approve the design. Live within 14 days of sign-off, or that month back.

What we look at for a podiatry practice.

The details are different for every profession.

Why it’s free

It’s the quickest way for you to judge our work, and it’s the first step of building your site anyway. If you go ahead, the rebuild becomes your homepage.

Your services
The services people search for, like heel pain, nail surgery and orthotics.
For referrers
A referrer page showing what you treat and how to send a referral.
Where you work
Home visits and aged care, with your service area stated.
Fees and funding
Medicare, DVA, NDIS and private fees kept separate.
Two clear routes
Booking and referrals kept as two different actions.

Easier to book, and easier to refer to.

Scroll to watch a homepage rebuilt, then see why each piece is where it is.

An illustrative before. The practice is fictional.Norton Street Podiatry is a fictional practice. Open the Live Example (opens in a new tab)

Before

Built for a desktop. Opened on a phone.
- The whole page shrinks to fit the screen, so nothing can be read without zooming.
- The phone number is there, but far too small to tap.
- Booking means finding a contact form link in the third column.
Two business days later

The same practice, rebuilt.

What was worth keeping is kept. Everything else is rebuilt around it.
Booking and referral routes

The tiles are the call to action.
- There’s no competing hero button, which is the biggest structural break from the other builds.
- Each tile names the symptom, not the service: “pain in the morning, or when you run”.
- They’re 97 pixels tall with a 44 pixel icon, because this audience isn’t a precise tapper.
Services people search for

Nine tiles, each its own page.
- The grid overlaps the routing tiles on purpose: one routes, the other goes deep.
- Named the way patients search, so “heel pain and plantar fasciitis” carries both.
- Every tile leads to a page that can stand on its own.
Orthotics, honestly

The answer to being upsold a $480 device.
- Custom orthotics are recommended only where the evidence suggests they’ll help.
- Sometimes better footwear or a few exercises do the job, and the page says so.
- If a device is recommended, you get the reason, the price and the alternatives first.
Fees

From-prices, with the duration beside them.
- Initial consult, follow-up, nail surgery and orthotics, all published.
- The orthotics price includes casting, fitting and a review, so nobody assumes hidden extras.
- The exact figure is confirmed before treatment rather than implied by a headline price.
Funding, kept separate

The five subsidised visits are shared.
- A chronic condition management plan covers up to five allied health visits a year, at roughly $63 back.
- That five is shared across every allied health service, which patients usually discover at the counter.
- The rebate is deliberately rounded, because it’s indexed every July.
Book, or just ring

Two actions, deliberately equal.
- The final screen repeats both, as two identical buttons.
- A carer booking for a parent will often ring rather than fill anything in.
- The footer states plainly that the practice is fictional.

Built to Ahpra’s advertising rules. Every site is built with Ahpra’s advertising guidelines in mind: no patient testimonials, no cure claims for treatments like fungal nail laser, and surgical titles used only by practitioners registered to use them.

Open the Live Example (opens in a new tab)Read the Advertising Guides

If you go ahead.

The rebuild is free. These are the plans for the finished site, and the price drops after 12 months.

Pricing, in Full

Single Page

For a focused clinic or mobile service

$249a month

Then $89 a month after 12 months

One considered page
2 edits a month

Year one: $2,988 + GST

Most clinics choose this

Full Site

For a practice serving patients and referrers

$349a month

Then $109 a month after 12 months

Home, about, contact and three service pages
3 edits a month

Year one: $4,188 + GST

Full Site + Search Pages

For a practice with a broad range of services

$449a month

Then $129 a month after 12 months

Everything in Full Site
Up to 10 treatment pages, chosen by you
4 edits a month, with priority turnaround

Year one: $5,388 + GST

Every plan is wired into your booking system, with hosting, security, backups, call tracking and a performance dashboard. Prices exclude GST.

The fine print, up front.

Five promises, in writing, before you decide anything.

Live within 14 days of sign-off, or your first month back.
Nothing to pay until you’ve approved your design.
Your old site stays up for 30 days after. Switch back for any reason and your website fees are refunded in full.
A 12-month term, then the care rate. Leave early by paying out the remaining build.
Your domain, content and photos are yours from day one.

Joseph AlzeinFounder, bdog

Read the Full Terms

Switching in

You forward two or three logins: your domain, your booking system, and your current host if you have one. We move the content, wire the booking system, set up redirects so Google keeps sending people to the right pages, and put it live. Your part is under an hour, total.

Switching back

Your old site stays where it is for 30 days after the new one goes live. If you’d rather have it back, for any reason, tell us and we point your domain at it the same day. You’re refunded in full and the care plan stops.

The advertising rules

Built to Ahpra’s advertising rules.

Every site is built with Ahpra’s advertising guidelines in mind.

Read the Advertising Guides

No patient testimonials
Your Google rating can go on the site. Reviews that describe treatment stay on Google.
No cure claims
For treatments like fungal nail laser.
Surgical titles only for practitioners registered to use them

You approve everything before it goes live and stay responsible for what your practice advertises.

Questions.

The ones clinics ask before they send their address.

Something else? Call Joseph on 0452 424 845.

All Questions, Answered

The free rebuild

Why is it free?

It’s the fastest way for you to judge our work without committing to anything, and it’s step one of your site if you go ahead. The rebuild becomes your homepage.

Is it just a template?

No. It’s built from your practice’s own services, team, hours and booking setup, on a structure we’ve tested for podiatry practices. Joseph reviews every decision before it reaches you, and the video explains each one.

Do I have to talk to anyone?

No. You get the rebuild and the video by email and watch in your own time. If you’d rather talk, Joseph’s number is at the bottom of the page.

What happens to the rebuild if I say no?

Nothing. Keep the ideas and use them however you like. The preview link closes after 14 days, and we don’t publish it or show it to anyone without your permission.

We already have a web developer. Does that matter?

Not for the rebuild. Plenty of practices use it to see what’s possible before deciding who builds it. If you go ahead with us, we handle the move and your developer doesn’t need to be involved.

Going ahead

Will it work with our booking system?

Yes. We wire into Cliniko, Nookal, Halaxy, Zanda, Splose, coreplus or PracSuite, and build a separate referral route so a booking and a referral never get confused.

How much work is this for me?

Send your address, watch a two-minute video, say yes or no. If yes, forward the logins we ask for. We do the rest, including talking to your current host or booking provider if something needs untangling.

What happens to my current site?

Nothing, for 30 days. It stays live on its existing host so it’s there if you want it back. After that you can cancel the old hosting, or we’ll do it with you.

Will I lose my Google rankings?

We map every page on your old site to the right page on the new one before we switch, so links and search results keep landing somewhere sensible. Rankings move for all sorts of reasons, but a redirect map is what stops a move from being one of them.

What if I don’t like it once it’s live?

Say so within 30 days. We point your domain back at your old site, refund your website fees in full, and stop the care plan. No form, no reason required.

What’s the catch with the 12 months?

The first year pays off the build in monthly instalments, so there’s no large upfront cost. After 12 months the price drops to the care rate. If you leave early, you pay out the build that remains, and we hand over your content and design files.

Who owns the site?

Your domain, content and photos are yours from the start. The site runs on our platform, which is how it stays fast, secure and looked after. After month 12 we’ll export everything whenever you ask.