Can you use the NDIS logo on your website?
Which NDIS logo you can use, where to get the files, what you can’t do with them, and the wording rules that come with them. With a which-logo quiz, a sorter and a checklist.
On This Page
Most people searching for the NDIS logo want the file. Before you download anything, the rules are short and strict: the plain NDIS logo isn't for providers at all without the NDIA's written consent, and the "I heart NDIS" style logos are only for registered providers, from the NDIA's own packs. This guide covers which logo you can use, where to get it, what you can't do with it, and the wording rules that come with it. It's from the NDIA's NDIS logo guidelines and the NDIS Commission's guidance, read on 11 and 12 October 2026. It's general information, not legal advice.
- The plain NDIS logo: noNo provider can use it without the NDIA's written consent: not on your website, van, signs, cards or emails.
- "I heart NDIS" with "Registered Provider": registered onlyRegistered providers can download the tagline logos from the NDIA's logo guidelines page and use them as supplied.
- Unregistered: no NDIS logo at allSay "unregistered NDIS provider" in words instead, and never "NDIS approved".
What the NDIA's logo guidelines say
The NDIS logo and the acronym "NDIS" are registered trade marks in the NDIA's name. The guidelines then set four rules:
- "No provider, person or business is permitted to use the NDIS logo without written consent from the NDIA." That covers "publicity materials, advertising, vehicles, buildings, emails, stationery and business cards", and your website.
- "Only registered NDIS providers are permitted to use the 'I/we heart NDIS' and 'I/we support NDIS' logos with the tagline, 'Registered Provider'."
- Unregistered providers can't use those logos, and "must not advertise or pass yourself off as a 'registered provider' or use other language (for example, 'official NDIS provider'), which falsely implies you are registered."
- Nobody should use "NDIS approved" or "100% NDIS funded", or use the heart logos to suggest a product or service is funded by the NDIS.
The NDIA says it issues cease-and-desist letters and takes further legal action against misuse, and reports possible consumer law breaches to the ACCC. The NDIS Commission has heard from participants that the branding has become confusing, because they can't tell whether a branded provider has been approved or is just using the logo. That's exactly the confusion the rules are there to stop.
Where to get the logo files
If you're a registered provider, the NDIA's logo guidelines page offers three packs: the "Registered provider" tagline pack, "I heart NDIS with Registered provider tagline" and "We heart NDIS with Registered provider tagline", each with print-quality and web files. Download them there, not from an image search, and use them as supplied. Don't redraw, recolour or crop them, and don't make your own "NDIS" badge.
If you're not registered, there's no NDIS logo you can use. That isn't a problem on a website: the words do the job better.
Which logo can you use?
"NDIS" in your name, domain or products
The guidelines give examples of misleading statements of affiliation: "use of the NDIS acronym in business names, trading names or domain names, and use of the NDIS acronym in the name of a product or service such as 'NDIS packages' or 'NDIS bundles'." So a business called "Something NDIS Services", a domain like somethingndis.com.au, or an "NDIS cleaning package" all run into the rules, registered or not. "NDIS" in a Google Business Profile name is also keyword stuffing under Google's rules.
Using the acronym descriptively is accepted, as long as it doesn't confuse or mislead: "We work with NDIS participants who self-manage or use a plan manager" is fine. If your name or domain already contains "NDIS", plan a change; a new domain with redirects from the old one is a cleaner fix than waiting for a letter.
Can I do this?
Tap a card to see the verdict.
What to put on your site instead
- If you're registered: the tagline logo from the NDIA's pack, a line saying what you're registered for in plain words, and a link to the NDIS Commission's Provider Register so people can check. Make sure your legal name and ABN match the register.
- If you're unregistered: "We're an unregistered NDIS provider. We work with people who self-manage their NDIS funding or use a plan manager." No logo needed; the honesty is the selling point.
- Either way: "We follow the NDIS Code of Conduct", a complaints section with the NDIS Commission's number, and no "approved", "official" or "100% funded".
The full wording rules, including what each kind of provider can say about prices, are in my guide to registered or unregistered NDIS provider wording.
- No plain NDIS logo anywhere: website, social, van, signs, cards, email signatures.
- The tagline logo only if you're registered, from the NDIA's pack, unaltered.
- No homemade NDIS badges or logos found online.
- No "NDIS" in your business, trading or domain name.
- No "NDIS packages" or "NDIS bundles".
- No "NDIS approved", "official NDIS provider" or "100% NDIS funded".
- Your status in words, near the top of the homepage.
- A link to the Provider Register, if you're registered.
My view
The logo matters less than people think. Participants are told to check registration on the Commission's register, not to trust a badge, and the Commission has heard that the logos have become confusing. A registered provider gains a little from the tagline logo; an unregistered provider loses a lot from using any NDIS logo. Get your status into a plain sentence near the top of your homepage, and your name and domain free of "NDIS", and you've done what the rules ask.
Questions I get asked
Can I use the NDIS logo on my website?
Not the plain NDIS logo, without the NDIA's written consent. Registered providers can use the "I/we heart NDIS" logos with the "Registered Provider" tagline.
Where do I download the NDIS registered provider logo?
From the NDIA's NDIS logo guidelines page on ndis.gov.au, which has the tagline logo packs. They're for registered providers only.
Can unregistered NDIS providers use the NDIS logo?
No. Unregistered providers can't use the NDIS logo or the heart logos with the "Registered Provider" tagline.
Can I put NDIS in my business name?
The NDIA lists "NDIS" in business names, trading names and domain names as a misleading statement of affiliation, so no.
Can I say "NDIS approved"?
No. The NDIA doesn't approve providers or products, and it says not to use "NDIS approved" or "100% NDIS funded".
About this guide
Written by Joseph Alzein, founder of bdog. bdog builds websites for NDIS providers. The rules come from the NDIA's NDIS logo guidelines and the NDIS Commission's guidance, read on 11 and 12 October 2026. This is general information, not legal advice; the NDIA's guidelines are what apply.
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